The Surprise Factory

Why executives should care about Tidy First?

I’m still getting used to the idea that I have a safe, large audience right here to try ideas on. If you’ve been following Thinkies, you will know that I practice generate–and–test. Ordinarily, my testing comes from a small group of trusted friends. With the growth of this community, I can expand my testing.

I have been trying to understand why an execut…